How to Engage Users Through Gamification

Issue 13

Hello, and Welcome! Recently I did a session on how to engage your users through gamification in Seamless Asia conference.

Checkout the other posts that I have written if you haven’t

  1. Understanding Positioning Through a Practical Lens

  2. How to Craft Your Product Positioning : Framework and Examples

  3. 5 Golden Rules of Positioning with Case Studies

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Off to the topic at hand :)

In this session, I talk about how gamification has changed e-commerce landscape in China and how other apps are also using it.

I also share a framework on how to build gamification in your product.

The session is useful for PMs, Founders, Marketers.

The powerpoint is available here - powerpoint link

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